10 Principles of the New Economy

1. Matter (intangibles are becoming more valuable)
2. Space (Geography is becoming irrevelavent)
3. Time (becoming speed of your modem)
4. People (great ideas, from great people)
5. Growth (faster = better eg. viral marketing)
6. Value (rises with market share, give the people what they want quickly and cheaply)
7. Efficiency (easier to relate to the customer, give them what they want)
8. Markets (buyers market,  haggle to keep customers)
9. Transactions (use personalization to reduce cost)
10. Impulse (When you hook them keep them. If you let them go they will go elsewhere)

1. Customers matter (they are the only money source)
2. Revenue has to exceed cost. (long term goals have to be met)
3. Trust (is value)
4. There is only 24 hours in a day (know your limitations and factor them in)
5. Branding = consistincy = value = trust
6. There will always be competition (keep your friends close; keep your enemies closer)
7. People are self-interested. So are companies. (stick to your company mission statement and then look to your paying customers)
8. People need a powerful incentive to change their behavior. (People react easier than proact. Proacting takes thought, will and time)
9. Sex sells.
10. No one really wants a relationship with a telephone company. (think of your company as a problem solver. Sometimes your customers won't even want to contact you inless  something is wrong.)

These principles are inspired from "Business 2.0" 10 Driving Principles of the New Economy

Sun Tzu was one of the greatest strategists the world has ever seen. Many great business leaders have used Sun Tzu's philosophy to increase their success. His philosophy and strategic assessments govern universal success.

What are his philosophies and strategies and how can I use them to compete against other companies on and off the web ? Click here!